We want a thriving and burgeoning business sector. “As the president of the La Jolla Town Council, I pride myself on promoting local businesses. While here, people will notice other businesses and other interesting spots. But it’s also great news for La Jolla because customers inevitably will come into town.
Having another La Jolla establishment highlighted obviously is beneficial for the owners of Sugar and Scribe … the feeling that all your hard work has been acknowledged and appreciated. La Jolla Town Council President James Rudolph, whose family’s restaurant, Harry’s Coffee Shop, also was featured on the Food Network, said: “We know how positive this can be. We can head over to the cafe on Fay anytime and grab those world-famous desserts and pastries. I have to admit, I was a little surprised to see a bakery in PB but I figured I would go check it out. 1798 reviews of Sugar and Scribe 'So I happened to randomly stumble upon this new bakery in PB while I was walking towards the beach. We’re just lucky we don’t have to imagine how good Maeve’s creations smell and taste. COVID update: Sugar and Scribe has updated their hours, takeout & delivery options. La Jolla Village Merchants Association Executive Director Jodi Rudick agreed, saying: “As a whole, La Jolla Village succeeds when merchants succeed, so anytime someone is featured on a national stage, we rally around them, thrilled that others learn what we already know - that Sugar and Scribe is a not-to-be-missed destination. People follow those shows and want to try these places.”
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It will be great for the businesses around here because being on TV always causes a big boost. Plus, she said, “it will be great for La Jolla. I’m always happy to get on the bull and get going.” “It’s always exciting” to be on television, Rochford said.